ARTRIGHT is a project established to promote professional practice and business acumen in the South African visual arts community.
 
 

Reading List

The list of books below are for people who would like to gain additional knowledge about professional practices. 

There is a mass of knowledge out there and this list is just a suggestion of some of the books that will give you additional and specific information. 


Books

Please contact us if you know a book that you think should be on this list.

Local Books

  • How to make an income from your art. 
  •      - Ann Gadd
  •      - The book covers all aspect of making art your business, and delves into an array of art 
  •         related issues such as:
  •              The Internet and how to use it effectively as a promotional and sales tool
  •              Art scams to watch out for
  •              Different types of galleries
  •              Engaging with galleries
  •              Finding a style that works for you
  •              Copyrighting your work
  •              Marketing your work
  •              And much more to inspire the reader.
  • ISBN-10: 1845284941
  • ISBN-13: 978-1845284947

African Arts Institute and The Arterial Network Publications

  •      Voices | A compilation of Testimonials 
  •      African Artists living & working in Cape Town and surrounds
  •      ISBN 978-0-9869896-6-7
  •      Adapting the Wheel | Cultural Policies for Africa
  •      A generic cultural policy framework which can be adapted to suit any African country, 
  •      aimed at artists, cultural practitioners and stakeholders in Africa.
  •      ISBN 978-0-9869896-1-2
  •      Arts Advocacy & Networking Toolkit
  •      A practical guide offering templates, tips and tools for networking, lobbying and 
  •      advocating for the arts on the African continent.
  •      ISBN 978-0-9869896-3-6
  •      Arts and Culture Information Directory
  •      An Information directory of arts, culture and heritage organisations, including useful arts 
  •      and culture statistcs per African country. 
  •      ISBN 978-0-9869896-8-1
  •      Contemporary Arts and Culture Discourses | African Perspectives 2011 Edition
  •      A compiliation of seminar papers by African cultural leaders on cultural policy themes to 
  •      encourage rigorous debates on the continent and to contribute to international forums. 
  •      ISBN 978-0-9869896-0-5
  •      Arts Fundraising Toolkit
  •      A practical guide offering templates, tips and tools for fundraising, proposal writing and 
  •      financial strategy for the arts on the African continent.
  •      ISBN 978-0-9869896-4-3

International Books


  • ART/WORK - Everything you need to know (and do) as you pursue your art career
  •      - Heather Darcey Bhandari & Jonathan Melber
  •      - This is a fantastic book that has been well written and is very easy to read. It gives a brief introduction on how
  •         artists should manage themselves and it is filled with great insights and tools.
  • A Visual Artists Guide to Estate Planning
  •      - Marie Walsh Sharpe Art Foundations & Judtih Rothschild Foundation
  •      - This is quite a comprehensive book written for people who would like to run and manage 
  •        their own estates or to gain a better understanding on what estate planning is about. The 
  •        book is written for Americans, so one cannot take all the information at face value as it applies 
  •        to American Law. This book, however, certainly starts getting you thinking in the right direction.
  • ART LAW : The Guide for Collectors, Artists, Investors, and Dealers Third Edition ( 3 volume Set)
  •      -  Judith Bresler & Ralph E. Lerner
  • All About Rights for Visual Artists
  •      - Judith Bresler & Ralph E. Lerner
  • The $12 Million Stuffed Shark | The Curious Economics of Contemporary Art
  •      - Don Thompson
  •      - An informative and occasionally hilarious look at the surreal contemporary art market....A 
  •        clear-headed approach to a frequently high-pitched issue, Kirkus reviews
  •      - Don Thompson provides the single best guide to both the anthropology and the economics 
  •        of contemporary art markets. This book is fun and fascinating on just about every page, 
  •        The New York Sun
  • The Artist's Guide : Making a Living Doing What you Love
  •      - Jackie Battenfield
  •      - Its a comprehensive handbook that provides the     
  •        information, tools, and techniques, for developing and 
  •        sustaining a successful art career. It provides answers to 
  •        the challenges artists face everyday and includes real-life 
  •        examples, illustrations, step-by-step exercises, and bulleted 
  •        lists that allow readers to dive in and begin working 
  •        immediately.
  • Art of the Deal : Contemporary Art in a Global Financial Market
  •      - Noah Horowitz
  •      - Art today is defined by its relationship to money as never before. Prices of living artists' 
  •        works have been driven to unprecedented heights, conventional boundaries within the art 
  •        world have collapsed, and artists now think ever more strategically about how to advance 
  •        their careers. Artists no longer simply make art, but package, sell, and brand it.
  •      - Princeton University Press
  •  Rethinking Curating: Art after New Media
  •       - Cook, Sarah and Graham, Beryl, , 
  •          Mass.: MIT, 2010
  • Art Power
  •      - Groys, Boris, Cambridge, 
  •         Mass.:MIT, 2008
  •      - Art has its own power in the world, and is as much a force in the power play of global 
  •        politics today as it once was in the arena of cold war politics. Art, argues distinguished 
  •        theoretician Boris Groys, is hardly a powerless commodity subject to the art market's fiats of 
  •        inclusion and exclusion. In Art Power, Groys examines modern and contemporary art 
  •        according to its ideological function.
  • What Makes a Great Exhibition?
  •      - Marincola, Paula (ed.),
  •      - Philadelphia Centre for Arts and Heritage, 2006
  •      - "With the proliferation of degree courses now churning out graduates in the subject, this will 
  •         provide informative reading both to those starting their curating careers and those already 
  •         established in the field."—Helen Sumpter, Time Out London
  • Seven Days in the Art World,
  •      - Thornton, Sarah,  
  •      - London: Granta, 2008
  •      - Art and business, personal quests and personality cults, big bucks and the triumph of 
  •         concept over beauty, being cool and in the know—these are the cardinal points in the 
  •         contemporary art world. Enter Thornton, an art historian and sociologist with moxie and 
  •         a brilliant game plan. Willing to ask obvious questions, she infiltrates the seven circles 
  •         of this competitive realm. An astute observer and stimulating storyteller whose crisp 
  •         sentences  convey a wealth of information, Thornton marvels at the military precision of 
  •         a Christie’s auction and the wild improvisation of an art-school critique..Donna Seaman
  • How to start and run a commercial gallery
  •      - Edward Winkleman
  •      - " This is not rocket science - no wait - it really is. A gallery is one of the most complicated 
  •        and hands-on intense projects anyone can begin. This book will help you in all fronts and 
  •        steer you in the directions that it does not (due to professional constraints) cover, law, state 
  •        and fed regs, etc. A service has been done and we all ought to owe Mr. W some thanks for 
  •        sharing what he learned the hard way. Buy it - read it - and open a gallery. I did." 
  •       Amazon review

Contribute

This section needs to be developed.

Do you know a book which you think should be on this list. Contribute to ARTRIGHT: donate money and contribute time, skills, knowledge or resources. This community resource grows with your involvement.